DX3 is Canada’s largest conference and trade show dedicated to retail, marketing, and technology. Through engaging content and immersive experiences, DX3 connects the world’s top technology brands with Canada’s leading brands, retailers, marketers and agencies.
DX3 has successfully completed 11 years in Canada and now we are bringing this show, for its second edition back to the US to help US businesses and serve customers in this market. DX3 is the one-stop-shop for retailers and marketers who want to learn how tech is changing their industries and how they can innovate to grow their businesses.

Meet the team behind Dx3

Hifazat Ahmad
President & CEO

Hifazat 'Faz' Ahmad has 18 years of experience in managing and growing business, conference organizations across three continents. He has organized over 300 events in over 20 countries. Prior to coming to Canada Faz had worked with some of the largest U.K based media and events companies like Emap, Daily Mail Group, Informa and Terrapinn and has sold, produced and managed conferences, large scale exhibitions, awards and managed event businesses.

In 2013 Faz left Top Right Group, where he was commercial director responsible for over US$30 million revenue and team of 45 people to migrate to Canada where he established Faz Inc.(IoT Events) a conscious capitalist events and consulting business focused on empowering Canadian businesses to become efficient, help SMEs explore international growth and preparing businesses for opportunities and challenges presented by Millennials generational transition.

Patty Craig
Sponsorships and Sales Director

Patty's extensive sales experience includes broadcast, print, online, event planning, cross-promotions and sponsorships. Prior to DX3, Patty has worked in event sponsorships across 9 cities, she has secured cross promotions with clients and movie releases, created exciting radio campaigns and has helped new companies with branding and marketing. She enjoys creating solutions that fit and drive success for her clients.  

Patty has an Honours Bachelor of Science from the University of Toronto with a Psychology Specialist, a Major in Exceptionality in Human Learning and a Minor in English.

She has certificates in Marketing, Social Media and Web Design. She has also completed a Paralegal Diploma.

On her off hours... Patty enjoys yoga, golf, kayaking, hiking and most recently, basketball.

Sponsors and Partners

Past DX3 Sponsors

Past DX3 Sponsors