Co Founder

Hyla Nayeri co-founded 437 at 21, alongside her best friend Adrien Bettio, by investing a few thousand each. In less than three years, the entirely self-funded brand, characterized by its universally-flattering apparel and swimwear, has amassed over 265k followers on social and most recently been featured in VOGUE, Cosmopolitan and HYPEBAE. Their pieces have been spotted on many notable celebrities such as Kylie Jenner, Addison Rae, Meg The Stallion, and Halsey. This past year, Hyla and her co-founder Adrien, were included on the Forbes 30 Under 30 list.

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